SEO
Helping channel businesses acquire traffic with intent
SEO is a necessary evil. If you're not taking it seriously, chances are you're not driving the sustainable growth you'd like, which will only benefit your competition.
Too many channel businesses see SEO as an expensive waste of time. But they're exactly the businesses that also complain about lack of organic traffic - and leads. At the end of the day, organic traffic is what all businesses (us included!) crave.
Why? Organic traffic generally carries more commercial intent. If somebody has taken the time to search for a specific search term or phrase (for example, "IT support"), they're almost always looking for something. In this example, they're likely looking for a new IT partner and want to find potential channel partners to shortlist. Additionally, once you're appearing in search results, you're likely to start getting more and more organic traffic and are much more likely to start converting traffic into opportunity.
SEO is more than just words on a page.
Don't be fooled into thinking creating lots of content will get you listed on Google. It won't. SEO also requires some technical know-how to get you to the top spot in competitive environments.
We take a very strategic approach to organic reach; one that fuses SEO and content. Too many channel businesses treat SEO as a secondary step, but when done properly, SEO insights can fuel your content strategy.
And that's exactly how we work.
We find the search terms that are not only relevant but also carry customer intent. From there, we create engaging and insightful content that positions you and your business in the right light.
We're results-focused. We won't just create content for contents sake.
Ready to take your organic presence seriously?
Let's work together.